A: Reading the fascinating declaration on Jack Dorsey’s creative shop, GUST.
Get it? What are you doing… Jack Dorsey…
Oh, forget it.
Creative and Technology Event Reviews, Typeface Identifications, Thoughts On Design/Marketing, Hackery, And Most Other Things. Your host: Bram Pitoyo, a design strategist and typographer in Portland, OR, who works at the intersection of user experience, architecture and game design. For speaking engagements, contact him at bram@brampitoyo.com
A: Reading the fascinating declaration on Jack Dorsey’s creative shop, GUST.
Get it? What are you doing… Jack Dorsey…
Oh, forget it.
Now you’ll know what to answer, as quoted:
It [Helvetica] was designed to be 100-percent emotionally neutral…Helvetica essentially takes any word or phrase and pressure-washes it into sterility.
Thanks to Daring Fireball.
That is, that you absolutely positively cannot go wrong with six tablespoons of butter.
It sounds very simple and elegant. Will definitely try it later.
That a brief, focused and uncomplicated solution (no matter how naïve or simplistic it may seem) will always fare better than widespread, exhaustive, all-embracing one—at least in the eyes of men.
Unless we’re talking about any form of governmental body.
Good night.
PS. Bear in mind that the title of the actual joke is so unspeakably nerdy to be written here. This blog has not reach that bad of a level yet.