A Character Length Comparison Of Various URL Shortening Services

September 17, 2008

When you want to utilize every bit of that 140-character Tweet limit to communicate your latest find or endeavor, every character matters. So I thought I’d compile a character count of most URL shortening services out there and give you a round, hard number of just how short did the developer mean when he said “short”?

Feel like I’m missing something, or have a service to add to the list? Leave a comment, Tweet, or Email me.

The list will be ordered in ascending order, from the lowest to highest count, and will be presented in this format:

(Service name)
(Snarky commentary, whenever appropriate)
(Shortened URL format)
(Character Count)

Here we go.

tr.im
The Serious Contender

http://tr.im/XX

15
(Admittedly, not going to stay this way for very long)

is.gd
The Tried-And-True

http://is.gd/XXXX

17

Shrinkify

http://s7y.us/XXX

17

HURL

http://hurl.ws/XXX

18

Jmp2.net

http://jmp2.net/XX

18

2BIG

http://2big.at/XXX

18

twurl
The Fine Local Product

http://twurl.cc/XXX

19

Metamark

http://xrl.us/XXXXX

19

Tiny.pl

http://tiny.pl/XXXX

19

The Make-Up-Your-Own-Keyword
bit.ly

http://bit.ly/XXXXXX

20

POPrl

http://poprl.com/XXX

20

QurlyQ

http://qurlyq.com/XX

20

PiURL

http://piurl.com/XXX

20

Tnij.org

http://tnij.org/XXXX

20

FON Get Simple

http://fon.gs/XXXXXX

20

Bloat.me

http://bloat.me/XXXX

20

abbrr

http://abbrr.com/XXXX

21

Knol Me

http://knol.me/XXXXXX

21

Snipurl / Snurl / Snipr

http://snurl.com/XXXXX

22

The Twitter-Tracker Tweetburner

http://twurl.nl/XXXXXX

22

moourl

http://moourl.com/XXXXX

23

RubyURL

http://rubyurl.com/XXXX

23

Urlenco.de

http://urlenco.de/XXXXX

23

TinyURL
The Granddaddy

http://tinyurl.com/XXXXXX

25

dwarfurl

http://dwarfurl.com/XXXXXX

26

7 Responses to “A Character Length Comparison Of Various URL Shortening Services”


  1. Wow Bram, I had no idea that there were this many services available…here is another one http://shmyl.com/zttoson I’ve heard of and seen a few of these but most of them are new.

    Twurl.cc is by far my favorite…openID, tracking, PDX, many reasons.


  2. [...] A Character Length Comparison Of Various URL Shortening Services « Link En Fuego Bram Pitoyo writes “When you want to utilize every bit of that 140-character Tweet limit to communicate your latest find or endeavor, every character matters. So I thought I’d compile a character count of most URL shortening services out there and give you a round, hard number of just how short did the developer mean when he said ’short’?” [...]

  3. mason Says:

    Great effort and cool idea, Bram!

    So, isn’t the basic premise of all these services that they use the least characters possible based on what URLs they have created previously? So that would doom every service to constantly get longer and longer, and might cause more and more services to keep springing up with new short domains.

    As you’ve shown, there’s many more services than I knew about. Seems like that’s the way it’ll be for now.

  4. Bram Pitoyo Says:

    James,

    Thanks for the http://shmyl.com/ link! I agree with you, I use http://twurl.cc/ the most because it’s a local product, and it’s the only provider who offers link tracking with OpenID (compare this with http://bit.ly/ who tracks URL, but only limit it to 15 last entries.)

  5. Bram Pitoyo Says:

    Mason,

    There seems to be two ways in which these shortening services generate their URL’s.

    - Progressive, that services like tr.im and twurl.cc uses. Progressive means that the number always go up, but always in a certain order. I.e.:
    twurl.cc/aa
    twurl.cc/ab
    twurl.cc/ac
    etc.

    However, if you plug in the same URL again in the future, it will generate a new shortened URL. Therefore: not the most efficient.

    - Randomized permalink, that services like TinyURL and bit.ly use by default. Plug in two separate URLs, and you’ll get two totally different shortened URLs that aren’t in order. Usually, the result would be between 5 to 6 characters. However, plug in the same URL again in the future, and you’ll get the same shortened URL. This is why I call this method “permalink.”

    And you’re right. Services will get longer and longer with more shortened contents. Good to know that we can use the ones that are less well known but have smaller character-count first, before jumping to the obvious.

  6. Josh Says:

    This is great, I am excited.

    http://yiyd.com

    Short Url Service

  7. Marc Says:

    And yet another new one – http://ho.io/ with the added benefit that it’s new, so even one character extensions (e.g. http://ho.io/X) are available, although admittedly not for very long.


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