Bram Pitoyo, Portland Creative/Tech Event Review

Writing for the Web for Profit: An Event Review

Writing for the Web for Profit

When: Wednesday, July 16th, 2008, 6:00 – 8:00 pm, although wolfing down our second meal of the day, touring the venue, making secret plans for a possible bike-and-soak Tweetup, and finally biking back to Downtown took about 2 hours more.

So you know, (Amber Case and I) went to three event that day: starting with Lunch 2.0 @ souk, SEMpdx networking, and finally this.

Where: McMenamins Kennedy School.

What It’s About: Writing for the Web for Profit is a place to learn web copywriting in a friendly, sit-down environment. Participants ask questions, share tips and help each other—moderated by the group’s founder, Marilyn Schwader. Audience’s technical level varies wildly across the board, so this event felt more like an offline writing group that just happens to be focused around the web medium, rather than a networking or tech event.

This, in my opinion, is a welcome change of setting. As you may know, most meetups that I attended around the area are networking or tech-focused, free-flowing and non-topical.

Translation: This group is tightly focused on copywriting. This means that topics like, say, exploring new features in WordPress 2.6 are de-emphasized in lieu of guidelines like, say, how to write shorter paragraphs and longer posts.

Most attendees, like Marilyn said, just wanted to write something and get it published on the web—if possible, without ever having to worry about technical matters.

Interestingness: ☝ ☝ ☝ ☝
Translation: Granted, we only managed to catch the last third or so of the meetup, but if your WordPress skills are far stronger than your writing skills (*raises hand*), this workshop is for you.

What I Learned From The Event In Six Words:
Doug Coleman has amazing podcast recorder.
(courtesy of Amber Case.)